One of China’s leading real estate companies, Seazen Group, has announced plans to issue tokenized private debt by the end of 2025 and to create its own platform for tokenizing real-world assets (RWA).
This is reported by Business • Media
Seazen Group Enters the Digital Asset Market
Seazen Group has become the first major development company in China to officially join the trend of asset tokenization. Amid the challenging situation in the country’s real estate market, the company has maintained stability and is actively implementing digital financial instruments. Key initiatives include debt tokenization and the launch of NFT products related to the Wuyue Plaza shopping center network.
“Over 32 years of development, the group has accumulated significant capital reserves and conducted preliminary research in the field of real assets,” said Seazen Chairman Wang Xiaosong in a statement to the Hong Kong Stock Exchange.
The company is establishing its own digital asset management division – Seazen Digital Assets Institute, which will oversee new projects in the RWA sector. According to the institute’s Vice Chairman Wang Yifen, the first initiative will be the issuance of tokenized financial instruments, including private and convertible bonds in RWA format.
Preparation for the first placement has already begun: the company is negotiating with potential investors and plans to launch by the end of the current year. The tokenized debt is expected to have lower costs and be more accessible to a wider range of investors compared to traditional financial instruments.
Tokenization of Shopping Centers and Development of the RWA Market
In addition to debt securities, Seazen Group plans to tokenize its own Wuyue Plaza shopping centers and issue NFTs related to the brand of this network. The company is also developing its own platform for trading tokenized assets, which is expected to provide it with an additional competitive advantage in the dynamic digital asset market.
The segment of tokenized assets worldwide is showing rapid growth. According to Token Terminal, the volume of assets under management in the RWA sector has already exceeded $270 billion. Other players are also actively joining this direction: Tether has introduced the Hadron platform for tokenization, CME Group is testing RWA solutions in collaboration with Google Cloud, and a real estate tokenization project has launched in Dubai.
It is worth noting that Nansen CEO Alex Svanevik emphasized that “the tokenization revolution is happening in private markets.” Seazen Group’s entry into this market confirms the scale of the process: private companies are increasingly raising capital through RWA and contributing to the democratization of the financial sector.